Email Customization

Customize emails sent to your clients to match your visual identity

Enterprise customers may customize the transactional emails sent to their end-users by Bitcapital on your behalf. For this purpose Bitcapital provides a responsive email template with several customizable fields.

The e-mail templates used in the platform are based in the open source project Cerberus, a small collection layout patterns for responsive and customizable HTML emails.

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Email template sections


Template fields reference

All fields are optional.

FieldTypeDescription
previewStringNon visible preview test. Must be plaintext.
headerStringHeader image. Must be a well-formed publicly-accessible URL to an image.
logoURLMain image. Must be a well-formed publicly-accessible URL to an image
titleStringMain email section title. Must be plaintext
bodyStringMain email section body. Accepts HTML or plaintext
footerStringFooter text. Must be plaintext
buttonObjectCall-to-action button, has two customizable fields:
- button.label: Button text. Must be plaintext.
- button.url: The URL the button links to. Must be a well-formed URL.
sectionObjectSecondary text section, has two customizable fields.
- section.title: Secondary section title. Must be plaintext
- section.body: Secondary section body. Accepts HTML or plaintext
companyObjectCompany signature
- company.title: Signature first line. Accepts HTML or plaintext
- company.subtitle: Signature second line. Accepts HTML or plaintext
- unsubscribe: Unsubscribe link, has two customizable fields:
unsubscribeObjectUnsubscribe link, has two customizable fields:
- unsubscribe.label: Unsubscribe link text. Must be plaintext
- unsubscribe.url: Unsubscribe link URL, must be a well-formed URL

Request the email customization

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Template Limitations

The email should be customized by instance and not by domain.

The following email types are available for customization:

  • Password reset: The email sent to a user when they request a password reset.

The enterprise customer may opt to customize the email template and this shall be done as part of the parametrization process prior to launch. Prior customers who wish to customize their emails or change their template must contact support in order to do so. All templates must be approved by Bitcapital before being launched.


Any questions contact your account manager or open a request at the Help Center.